WUWM 89.7 FM – Milwaukee’s NPR is where the intellectually curious dig into ideas and inspiration for their next big thing. The region’s source for NPR® news and regionally relevant reporting gives southeastern Wisconsin’s influencers trusted macro and micro context for their decisions.
Partner with us to be a brand preferred and shared with others.
Our SPONSORs
Get Results
71%
of listeners hold a more positive opinion of a company that supports public radio
70%
of listeners prefer to purchase products and services from public radio sponsors
56%
of listeners find public radio sponsors to be more credible companies
Source: NPR Sponsorship Survey, Lightspeed Research, 2017
Our 140,000+ Fans
Shape Southeastern Wisconsin
EDUCATED
They prioritize higher education and lifelong learning
INFLUENTIAL
They drive trends among corporate and social networks
Affluent
With discretionary income, they have immense purchasing power
Cultural
Passionate about the arts, they flock to cultural events
Community Minded
They participate in local initiatives
On-air, Online and In Person
Connect with Engaged Audiences
140,000+
radio listeners
366,000+
monthly digital touchpoints including streaming sessions and website page views
Events
public forums focused on issues that impact our region
Sources: Nielsen Audio, Milwaukee-Racine, July–December 2017, P6+ M-Su 6A-MID; WUWM Metrics
How Sponsorship Works
We create engaging and unique messaging based on your needs
Our highly engaged audience receives your messages in a clutter-free environment
Our audiences take action to support your brand
Become a Sponsor
We want to learn about your organization and marketing goals
Gina Dragutinovich
Director, Corporate Sponsorship Sales
414.270.1138
dragutin@uwm.edu
